A story of entrepreneurship and happiness

When Jean-Rock Beaudoin took the reins of Slush Puppie Canada, his father left him the company with a lesson he never forgot: work is important, but not enough to devote your whole life to it.

Nearly 30 years later, our President and CEO joined La Table sans filtre, a podcast by the Regroupement des gens d’affaires de la Capitale nationale, to talk about entrepreneurship, family succession, his journey at Slush Puppie Canada and how far he’s come since learning that lesson from his father.

It’s a journey filled with challenges, of course, but one thing hasn’t changed: the joy of selling a little happiness across the country.